Description de l'entreprise

Publicis Groupe, a leader in the field of communication, brings together a community of 27 agencies and nurtures a unique model combining creativity, media, data, and technology to support its clients across all marketing and advertising expertise. The agencies owe their success to dedicated teams and personalities committed to keeping pace with societal changes and opening new paths through innovation.

Publicis Media is composed of agencies such as Zenith, Starcom, Blue 449, Performics, Spark Foundry, Publicis Sport, Publicis Media Connect, as well as centers of expertise in innovation such as Social Media, Performance Marketing and Digital, Data, Content, Search, Tech, and Commerce. Publicis Media supports its clients in the complex media landscape of today and deploys its expertise across all levers and touchpoints.

Descriptif du poste

As an Digital Account Director, you will be responsible for supervising competitive analysis, identifying partners, and conducting media innovation monitoring. You will also coordinate digital strategies and maintain strong relationships with our clients.

Responsibilités

• Media Intelligence: Supervise competitive analysis, identify partners, and conduct media innovation monitoring.
• Digital Strategy: Ensure written briefs to experts, coordinate with experts, and contribute to digital recommendations.
• Client Relationship Management: Maintain strong relationships, present digital strategies, and ensure the quality of relationships.
• Organization and Activity Management: Manage operational processes (billing, quote validation, and dispute tracking), plan and update digital actions.
• Analysis and Reporting: Track campaign performance and provide detailed reports.
• Innovation: Propose innovative ideas to improve campaign performance.

Qualifications

• Bachelor's Degree or above, preferably related with Advertising, Marketing, Communication or Business.
• + 8 years of experience in Media.
• Multimedia capacity, with a focus on the Digital environment.
• Excellent English skills in both written and verbal communication.
• Good knowledge of Media planning tools and key sources.
• Experience in online advertising. Knowledge of web analytics tools and the ability to consolidate and analyze data from multiple sources. Analytical skills, demonstrating fluidity in the acquisition of metrics.
• Experience in planning, being able to evaluate and organize large campaigns with different online channels.
• Technical knowledge and understanding, especially in performance pricing models
• Leadership and people management skills

Informations complémentaires

Our offices are located in Paris in the 11th arrondissement, a 10-minute walk from Place de la Bastille, in an ideal work environment for you to thrive.

Good To Know Modern, collaborative, and friendly work and relaxation spaces.

Remote work is possible up to 2 days per week.

Work Your World: the possibility to work anywhere in the world for up to 6 continuous weeks each year.

Numerous training opportunities: Bastille Academy, over 30,000 e-learning modules, including certifications, in partnership with LinkedIn Learning on the proprietary platform Marcel.

A transparent Talent policy.

Numerous events to learn, exchange ideas, and celebrate.

Viva La Différence!This philosophy of Publicis Groupe has always reflected our commitment to diversity and the belief that our talents are our greatest asset and strength.
We value all unique qualities, regardless of age, gender, skin color, social background, religion, or sexual orientation... only competence and energy matter! We encourage all qualified applications and will be delighted to support you throughout the recruitment process in a personalized manner.